Reality TV
The camera pans over San Diego. A voiceover enters. “Seven
strangers picked to live in a house….” Cut to Joe Millionaire
giving a precious ruby to three lucky women. Next go to Nick Lachey
telling his wife Jessica Simpson that she doesn’t need her Louis
Vuitton purse on a camping trip. Fade into the theme song courtesy
of a recent Lachey release, “This I Swear.” Now watch survivor
Richard Hatch rubbing sticks together to make fire. Cut to Paris
Hilton and Nicole Ritchie dressed in Prada at the local watering
hole. Make sure to get the shot where Ritchie pours bleach on pool
table in drunken fiasco.
That’s the money shot.
Now a montage of scenes featuring the heavily-sedated Ozzy
Osbourne yelling “Sharon” at the top of his lungs.
Then build to dramatic climax with clips of Bob the Bachelor
with three women but only two roses, Simon Cowell dragging
someone’s self-esteem through the muck and Coral telling Trishelle,
“I don’t wrestle, I beat b**ches up!”
For the finale we are in a boardroom and sitting at the position
of power is none other than Donald Trump, billionaire real estate
developer. He looks us right between the eyes, points at us with
his hand and says, “You’re fired.”
Now that’s reality television.
Reality goes Boom
Reality television, as most know it today, was introduced with
“The Real World” in the early 1990s. Since then the number of
shows, storylines, premises and television ratings have grown
exponentially.
“They started as a novel idea, now they’re non-stop. People like
to project themselves into the fantasy of it,” said Mike Pearson,
Features and Entertainment Editor for the Rocky Mountain News.
“Now, you’re getting more emphasis on the lower end of the cultural
spectrum and shows like ‘Masterpiece Theater’ are having trouble
finding a sponsor.”
We still have the legendary “The Real World,” but now almost
every other excuse for a reality show can also be found on air.
Some of that have recently joined the ranks of “American Idol” and
“Survivor” include “My Big Fat Obnoxious Fiancee,” “The Simple
Life” and “The Apprentice” starring, of all people, Donald
Trump.
The actual “realness” of these shows could certainly be debated,
but what cannot be debated is their popularity.
The latest Nielsen Ratings are a testament to the popularity of
reality TV.
“American Idol,” which was called a “ratings juggernaut” in a
USA Today article, is thriving in its third season. For the week of
Feb. 2 the show holds the top spot for number of viewers with 30.1
million tuning in for its Tuesday show.
The “talent” show also holds the third and eighth spot for its
Wednesday and Monday broadcasts respectively.
While it now may be considered “unhip” among the social elite to
watch reality television, it is clear that even cool people are
still watching – they’re just not telling anyone.
Can I get a definition for reality?
Another controversial aspect of reality television is inherent
to its name. Whose reality is this?
“Their popularity almost frightens me. The more people see, the
more they think its real,” Pearson said. “It’s not realistic to
drop eight people onto an island and have them fight over a
steak.”
The idea of seven strangers picked to live in a extravagant
house, get awesome jobs and gain pseudo-celebrity status would seem
most unreal to many. And few people would view going to a barren
island where you are forced to perform physical stunts in order to
get a Coke as reality either. And most would agree that anyone who
thinks “The Real World” is anything like an unscripted documentary
would be mistaken.
An article featured in Time Magazine during the early years of
“The Real World,” talked about just how real the program is.
“We storyboard each scene, just like in a prime-time series,”
Mary-Ellis Bunim said.
Bunim, who recently died of breast cancer, was co-creator of
“The Real World,” “Road Rules,” “Making the Band” and the recent
hit “The Simple Life.”
For many though, the unrealistic nature of reality television is
not even considered.
“Reality television? It’s totally unreal,” said Laura
Kwiatkowski, a CSU alumnae and high school teacher. “How many times
are you going to stay in a mansion with 30 good-looking men and go
on dream dates? Never.”
In actual reality, I’m not a celebrity
It would seem then that one of the main requirements needed to
satisfy the “reality” in reality TV programming is that the
participants not be famous, but rather that they be “real”
people.
And herein lies one of the more interesting by-products of
reality programming- reality celebrities – or people who have
become famous purely by appearing on a reality show.
The list of reality celebrities grows with each new season.
Puck, after appearing on “The Real World: San Francisco,” was
able to secure gigs on shows such as MTV’s “Cribs,” “Law and
Order,” “Road Rules All Stars” and “Real World Road Rules
Challenge.”
Evan Marriott, better known as the original Joe Millionaire, has
had even more success. Since his reality stint he has been in KFC
ads, had his voice used in an episode of “The Simpsons” and had
guest roles in several other shows according to www.tvtome.com.
Mariott has also secured a role in “Motocross Kids,” a movie to be
released later this month and will host “Fake-a-Date,” a show set
to premier next month on the Game Show Network.
And most recently, Trishelle from “Real World: Las Vegas,” has
been seen on MTV’s “Punk’d” as well as being cast on another show,
“The Surreal World.” The funny thing is that the rest of the
celebrities cast on “The Surreal World” are actual B-list celebs
including Vanilla Ice, Ron Jeremy and Dennis Rodman.
And not only are reality TV participants gaining celebrity, but
they are also realizing they can market themselves.
Rocco Dispirito, whose restaurant was featured in the reality
show “The Restaurant,” was able to gain celebrity for himself and
publicity for his restaurant through the reality series.
On recent broadcasts of “The Inferno,” Mike can be seen wearing
shirts promoting his alter ego, wrestler The Miz. Also, Coral wears
shirts that are pop culture references to things that happened in
previous episodes.
The thing is, many of us can remember what she is referring to
specifically. If this starts getting too real for anybody, feel
free to take a minute.
There is no doubt that reality television will thrive as long as
the ratings continue to soar. It is also likely that, as more shows
are introduced, the actual prospect of any “reality” will diminish.
And everybody knows that pop-culture American society will continue
to make celebrities out of anybody they find interesting or
outrageous, two qualities reality participants generally seem to
have. So good business, and following Donald Trump’s lead is
generally considered good business, tells us to buy into the
reality television craze, because it’s not going away anytime
soon.
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