Ubanks and Newsom get people to think ‘a different way’

Hip-hop culture is about to get a lesson in skill, style and

sincerity. Brandon Ubanks, a.k.a. Varcity, and Jeremy Newsom,

a.k.a. Alpha, blend humanitarian and rhyme-hungry beats that cannot

be found anywhere else. Their manager, Yoseph Assefa, who is a

junior open option major, is also part of the production

process.

The three roommates strive to achieve harmony on their two

upcoming records, “The Science of Mics” and “The Devils’

Playground.”

“They love hip-hop music,” Assefa said of the inspiration and

persistence of Ubanks, who is junior majoring in marketing, and

Newsom, who is sophomore majoring in speech communication. Assefa

has been by them all the way as manager and long-time friend.

“They’re my friends, that’s what friends do,” he said. “We’re

working on it until it happens.”

The trio is keeping its eyes and ears open for any chance get

its message across.

“We’re making connections with as many opportunities as

possible,” Newsom said.

Ubanks’ second recording project, “The Science of Mics,” is

scheduled for release in January. The full length, 16-track disc

features him and his partner Newsom as a guest performer. The duo

recently finished its studio work at Next Level Studios in Denver

and is putting together its next project, “The Devils’ Playground,”

to be released sometime next summer.

“We’ve been slowly movin’ up. We’re all friends first, and it’s

always been about the music,” Assefa said. “We used that money that

we got from our first record, and we’re putting it together to make

another album. It’s all putting Varcity and Alpha out there.”

Their first record was a small six-song collection that

jump-started their recording career, but they expect even better

quality with each new release.

Ubanks and Newsom are constantly on the move, and their talent

is on display all across Colorado. The duo recently MC’d the

Bluebird Theater in Denver for the signature “Hip-Hop Comedy Show”

on Nov. 13.

“The Science of Mics” is a growth spurt for Ubanks.

“It’s more mature, the subject matter is more deep. It has more

spiritual content and focuses on the future, letting people know

what they can do to help their community,” he said. “Hip-hop

focuses on the youth, on Generation X. I think hip-hop can reach

more people than any other genre of music.”

Ubanks is inspired by the hip-hop masters who came before him

and wants to further the cause they have started.

“I’m inspired by past artists, I want to do for others what they

did for me. Any black leader that’s had a voice is an inspiration

to me,” he said.

Their music promotes positive community throughout the

world.

Assefa is a native Ethiopian, and he pulls motivation and energy

from helping the famine situation in his home country.

“Being from Ethiopia, I feel like I have that responsibility,

because I got the chance to live out here,” Assefa said.

Assefa, Ubanks and Newsom started a program encouraging every

student on campus to contribute $1 toward the famine situation in

Africa. The three are planning to visit Africa the summer of 2005,

after they have all graduated from CSU.

“We’re not into the money and the fame. We’re using the voice of

hip-hop to get the point across,” Ubanks said. “There are a lot of

hip-hop artists that are in a position to use their voice for

something good and don’t. It needs to provide a basis for something

bigger than music.”

Newsom said that the stuff on television makes him angry,

referring to how hip-hop is bashed and thrashed, and the uncreative

ruts artists fall into when they become famous.

“What you write down, it’s from the heart, and hopefully I can

get people to think a different way,” Newsom said. “I go and do

what I do best, and let the people get what they can from it.”

OUTBOX

Ubanks and Newsom play every Wednesday in Fort Collins at The

Avenue.